Today’s businesses rely on technology to meet consumer needs and stay competitive. Unfortunately, some small businesses don’t know which technologies they should invest in. By choosing the following options, you can make your company more efficient and competitive.
Mobile Payment Options
If your business ever accepts payments outside of your office or storefront, then you need a mobile credit card reader that lets customers pay even when they don’t have cash.
Most mobile payments apps are free to download. Many will even give you free hardware for accepting credit card payments.
You will, however, have to pay your service provider a percentage of the payments you take from customers. The fees vary from company to company, so you should look into your options before you decide which one fits your business’s needs best.
Some of the most popular mobile payment apps include:
Cloud-based tools have become increasingly popular over the last few years because they’re often more convenient, secure, and flexible than using applications stored on personal servers. Cloud apps can do just about anything that you need.
Slack makes it easy for your team members to collaborate with each other and track project goals. Salesforce helps you manage customer relationships and improve your online sales. Concur gives you tools for generating invoices and reimbursing employees for travel expenses.
If your business experiences a pain point frequently, there’s probably a cloud app that can solve the problem for you.
Websites Optimized for Mobile Users
About 52% of web traffic comes from mobile devices. People aren’t as attached to their desktop computers as they once were, so they rely on their smartphones to visit sites.
Unfortunately, the site that you have for desktop visitors won’t work very well on mobile devices. You can solve that problem by optimizing your site for mobile users.
Optimizing for mobile devices will also boost your site’s Google ranking.
The Perfect Hardware
Of course, you’ll need some combination of devices to run and manage your business. That includes desktop workstations, laptops, tablets, and more. Choosing the right devices depends heavily on your needs, and how you want your organization to run.
Mostly mobile employees? You need a robust mobile-capable device force, such as laptops.
Have graphic or video-intensive jobs? You need a powerful device capable of performing right.
Performing cloud-based access jobs for the large part? You need a good all-rounder.
Keep in mind that you’ll need specific tools and different skill sets to manage and maintain these varied devices. Partnering with a managed service provider can help you get valuable consultation on the right technology for your business, as well as the management of it.
Chatbot Customer Services
You can make live chat even more efficient by adding a chatbot. A chatbot can answer frequently asked questions that don’t require human interaction. If the conversation gets too complicated, then the chatbot can always pass the customer on to a live service representative.
With a chatbot, you can always offer immediate services to customers. You may find that using a chatbot also helps means that you don’t have to hire as many customer service reps.
Technology changes rapidly, so you always need to pay attention to the latest trends and developments. Currently, you can make your business more effective by using these five technologies. Pay attention to emerging trends, though, so you can keep up with your competitors.
Want more helpful content? Be sure to check out What to Look for in a Work Computer.